According to Fortune Business Insights, the global salon services market is estimated to jump in value from $230 billion in 2023 to $380 billion by 2030.
That growth is being felt here in our islands, leading to the creation of the Aloha Together Group — or ATG. It aims to build a stronger hair industry in Hawaiʻi by creating more opportunities for locals.
Vincent Holloway is ATG’s vice president of marketing and media. He’s also a graduate of the Hawaiʻi Institute of Hair Design and has been a barber for eight years.
He grew up in Brooklyn, New York, and is better known to his clients by his nickname — Smurff. HPR talked with Smurff about the growing hair industry in the state.
The family-friendly ATG Hawaii Hair and Lifestyle Expo takes place this Sunday at the Neal Blaisdell Center. For more information, click here.
This interview aired on The Conversation on Nov. 5, 2024. The Conversation airs weekdays at 11 a.m. on HPR-1.
