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Reach HPR’s Audience with Your Message | View HPR's Media Kit

5 Reasons to Include HPR in Your Communications and Marketing Plan

1. Our network is strong. HPR is a community-supported multimedia organization that informs, inspires, and connects people across networks and platforms both here in Hawaiʻi and around the globe. HPR is more than a radio station. We develop programming and content that reaches audiences on their phones, in cars, at home, and in-person across the islands. HPR-1 and 2 combined, across all of Hawaiʻi, has the second highest average weekly listenership. (Source: Nielsen, DMA, Fall 2024, Persons 12+, Mon-Sun, 6am-12 midnight)

2. Reach an audience coveted by businesses and marketers alike. HPR delivers your message to an audience that is highly-educated, curious, and largely professional. Gain awareness among business executives, government leaders, and influential community members who advocate, get involved, and invest . They are community-minded, actively participate in arts and cultural activities, travel, and have the wherewithal to support their interests.

3. You’ll be in good company. Many of Hawai‘i’s leading and most respected businesses, cultural, and nonprofit organizations use HPR to support their branding and communication efforts. Being a sponsor of HPR says a lot about your mission, values, and priorities.

4. Community recognition goes a long way. Hawaiʻi Public Radio’s audience appreciates the station’s corporate sponsors and partners – in fact, almost one in two members patronize local businesses that support HPR. Your support builds a connection with our listeners, elevates preference for your brand, and presents your company as a community partner and leader. (HPR Membership Survey 2023).

5. We focus on you. We’re interested in learning about what’s important to you, and we will work with you to create a plan with your objectives and budget in mind. HPR exists to serve the people of Hawaiʻi and we understand our audiences well. We offer a variety of strategies that will highlight your organization and strengthen your branding and reach: Broadcast Announcements, Digital Display Ads in the HPR App and on our website, E-Newsletter Ads, Streaming, and Event Sponsorships. We’d love to provide a consultation, including a customized media plan with crafted messages for your consideration.

We offer a variety of strategies that will highlight your company and strengthen relationships within the community: Broadcast Announcements, All Platform Digital Ads, E-Newsletter Ads, Streaming, and Sponsorships. And we’d love to provide a consultation, including a customized media plan with crafted messages for your consideration.

Let's connect!
Carolyn Hyman, VP Sponsorships & Business Development
(808) 792-8216
chyman@hawaiipublicradio.org

“We are delighted to support Hawai‘i Public Radio. HPR provides the latest local, national and global news, relevant information and entertainment to the community, including our students, faculty, alumni and business partners. HPR continues to be a vital asset to Hawai‘i.”
Vance Roley, Dean, Shidler College of Business at the University of Hawai‘i at Mānoa
“We saw Hawai‘i Public Radio as an opportunity to get our name out there to an audience that are the insurance buyers – they’re the professionals, they’re the business owners. And HPR is community-focused, and also focused on the audience that we’re trying to reach.”
Martin J. Welch, CEO, HEMIC